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The world’s largest seller
The world’s largest seller is a literary work written by OG Mandino, American essayist and psychologist. It is a book or more than that is a treasure not only for those who are sellers, but also for all professionals and for all people, who want to learn to perform the art of selling excellently, because a seller is not only one who sells merchandise, but also that, which optimally sells its own image and that I can personally say that it inspires me a lot for my entrepreneurial profile.
He has several characters, Hafid (the protagonist, a young camellman and the largest seller in the world), Pathros (great merchandise, head of Hafid, and is the one who delivers the parchments to Hafid), Erasmus, (book holder), Lisha(The lover of Hafid) and Saul or Paulo (he is the one who receives the chest from Hafid). The book is composed of eighteen chapters each of them, contains totally exquisite self-help texts or motivational, because the content is understandable, but the best thing is the reflection that each of them leaves. Eight of these chapters contain the messages, laws or principles framed in parchments, which a good seller must learn to apply in his daily life to become the largest seller in the world.
The story begins talking about Hafid character of an advanced age. As he sees himself in front of the mirror, speaking to himself as he has achieved both in life and in a humble person in his time he became such an influential person at that time. Clearly we can see that character as was faithful accompanied by Erasmo friend and book holder who was Hafid’s right hand.
Having accompanied him for many years he was creditor of his trust, Hafid Leda to meet Erasmus a great secret, skillfully kept by Hafid and his beloved and deceased wife for three decades;thus showing him a room of his palace in which he was an old trunk that contained ten scrolls that in the youth and passing from him had been creditor to possession of him, explaining the content of said parchments and how they should use. This being the first book that I read about the art of selling and I can appreciate how OG Mandino has incorporated into this book some principles that I would like to put into practice.
It magnifies the way in which the author incorporates them the principles forming a story by giving us also generating an explanatory situation of these principles, in which I can appreciate the thoughts put in "the biggest seller in the world" as they symbolize the importance of the art ofsell in regards to the existence of everyone.
As Hafid, the world’s largest seller, we must be people who care about others, we must be aware of the need for others. The effort after a few years is reflected in our wealth, but not in material wealth, as everyone would think, the spiritual wealth that makes us better people, those who drive the world, which moves nations and transfer borders;Clearly said in the book “The wealth of mine, they should never be the goal of your life. Your words are eloquent but they are mere words. True wealth is that of the heart and not that of the wallet.
In the largest seller in the world we can clearly see that it was written to influence people in a positive way since it is a book of self-improvement;The way in which the author uses the story to enter the minds of readers develops in an ancient era, before Christ. The story is initially an old man cataloged as the best seller of his time, as the greatest that one of the greatest also mentioned in history had happened as Pathros who had been the master of Hafid in his youth and hadInherited a great secret;making it one of the greatest sellers in the world, forming its emporium, managed by much of its administrators.
The story shows the great goodness of Hafid making us reconsider in the way people should be, to live;Try to show that reason for living. “Do not aspire to wealth and do not work just to enrich yourself, strive to achieve happiness, to be loved and love and what is most important, try to achieve mental peace and serenity.
As Hafid, the world’s largest seller, we must be people who care about others, we must be aware of the need for others. The effort after a few years is reflected in our wealth, but not in material wealth, as everyone would think, the spiritual wealth that makes us better people, those who drive the world, which moves nations and transfer borders;clearly said in the book:
In the largest seller in the world we can clearly see that it was written to influence people in a positive way since it is a book of self-improvement;The way in which the author uses the story to enter the minds of readers develops in an ancient era, before Christ.
The story is initially an old man cataloged as the best seller of his time, as the greatest that one of the greatest also mentioned in history had happened as Pathros who had been the master of Hafid in his youth and hadInherited a great secret;making it one of the greatest sellers in the world, forming its emporium, managed by much of its administrators. The story shows the great goodness of Hafid making us reconsider in the way people should be, to live;Try to show that reason for living.
In this book there are ten phrases, which from a more reflective point of view can be better seen as advice, or guidelines for wisdom to travel a mysterious world such as sales. The author shows how obstacles are only challenges that lead to the final goal. The story that is told and through which each parchment is explained, is very interesting, totally captivating. And that without a doubt as he says in a part of the book, he can change countless lives. For applying for life what it says in it is not difficult, it is only a matter of acquiring many habits, as expressed by the number one parchment, and more than that we must become a slave to them, because the secret is to avoid thefailure, rather than achieving success.
There are people who think that because they have material goods, but of course, in a certain part if they are, although it is incorrect to see it only from the material point of view, because that condition is far from the true wealth, since she comes from the soul, of attitudes, and it is denoted in the correct proceed with our environment and the people around us, this leads us to have a balanced vision of life, which despite having power must always be maintained.
Through parchment number two, the message of love is transmitted to people, one of the most powerful weapons that a seller can have, will have enough strength to defend against it, it must be recognized that only love can soften theharder heart that may exist, perhaps you can have many titles hanging on a wall, and many skills and knowledge can be possessed, but surely this will not help a seller much, if about the arrogance predominates, the love ofWhat is done is the best shield that a seller can have in that field of war called the market.
And because not recognizing, that also for a doctor it is easier to save a life, when the love for his profession predominates, and for respecting the value of life. As humans for more hard and cold, that we look like. We have a life engine called heart, which is totally full of love, pity that in some people, above this dark and negative feelings. Good people are more than bad, pity that the bad do more, a seller can have the most impossible product to sell with the naked eye, but surely if he falls in love with him, he can easily sell it, you cannot forget that the attitude has a lot.
The parchment number three motivates people to persist, as the saying says, you have to persist, insist, resist and never give up. The market is also a jungle and in it there are many "animals", some are sheep and even its gaze is not inspiring, instead others are like sellers great lions, who go after the best bait and never give up. For people the word failure should not exist, because the best awards in life are at the end of each day, but always at the first attempt the best result is obtained, but you have to persist, because sooner that I will try so much to tryThe redst fruit of the largest tree in the jungle. The words have power, and everything that comes out of the fixed mouth is done, so to be a great seller and a great person you have to eliminate negative words from the vocabula, as I cannot, I lost hope or that is impossible. That everything always goes well and that obstacles do not occur is a reason to get scared, something is failing, because failure frequently leads to the best of successes.
I will never accept the defeat and delete words or phrases as abandonment from my vocabulary, I cannot, impossible, unrealizable, unlikely, failure, impractical, without hope and withdrawal;Because they are words of foolish. I will flee from despair, but if this mind of the mind attacked me, I would continue working in the midst of despair. I will work and endure. I will ignore the obstacles that stand at my feet, and keep my eyes fixed on the goals over my head, because I know where the arid desert ends, green vegetation grows."
Life is full of obstacles, situations that make us doubt, issues that are very afraid, and even, one or another, that encourages us to give up. The problem is not in fear, nor in doubts, it is in the last thing we mention: in which you give up, that is the problem.
We must always try to find solutions to each situation that comes to us and should never go through our head, Test ourselves to difficult situations and fight against it looking for a way to go out and never hide ours.
In parchment number four the author shows how each person is unique for their physical features, their qualities, skills and for the way of acting. You can never be satisfied if yesterday a success was obtained, we must not settle for that, we must fight so that today’s success is better than yesterday. But careful not to fall into the claws of ambition. A good seller must learn to separate each scenario from life, if he is on the market about to make a sales closure, he cannot be thinking about his family perhaps this generates deconcentration, and if he is in family to think about themerchandise that you have to sell everything has its time. One of the most frequent errors of people and professionals is to think about what they should not while they are at work.
Through the parchment number five, what is a reality is shown, because no one has tomorrow for sure to live, so you have to live every day as if it were the last one, the past tread, therefore the yesterday buried because if inYesterday a wound was caused, it hardly healed. What is done is done and for this there is only repentance. Do not think about tomorrow, because who says that if it will be given. That is why every day is unique and you have to live it at 100%, you have to sell the best image and as a profession sell all the goods and one more amount, of the aggregate values also come great hits. Well and if it wasn’t the last day you have to give thanks for that, that means more time to fight.