Marketing in companies and businesses
Introduction
Marketing or also known marketing is all that covers activities and logistics and marketing both sales of a product and service, and the creation of values. Marketing can also be designated as an analyzer of a market and its consumers, and the method of keeping consumers loyal.
Developing
Marketing usually divides it into 4 points that commonly call them the 4P or Marketing Mix, which covers the important steps that a company must have for a strategy that is being carried out to achieve an objective, these points are:
- Advertising or promotion
- Price
- Square
- Product
It should be noted that marketing contains different techniques to achieve its objectives in some way, some of them can be:
- Sales technique: This is the one we all know, it is about the continuous sale of some product or service of a company.
- Sponsorship: Currently, sponsorships are in attention, since it consists of an agreement between the company and the sponsor for economic and interest purposes, it has the advantage of providing a prestige company in the market, and benefiting some cause.
Marketing holds different forms and activities to develop such as communicating some offer to a partner or client, trying to be able to bring an idea to achieve an objective and guide companies in what respects negotiation, production, finance and any need that theCompany request that marketing can analyze to reach a result that in this Coso can put the analysis of a product to launch it to the market, which consists of analyzing the environment, acceptance, possibilities and among other factors.
Marketing aims to get to an environment where the well -being of the product and people become one of the main factors to sustain those needs and satisfaction that causes the customer’s return.
Marketing has the function:
- Manage sales
- Content creation
- Advertising the product
- Price establishment according to the market
- Image generation
- Renewal or creation of products
- Product life
They are elementary for a product to have an adequate boom and acceptance in the world.
Marketing today and conclusion
It could be said that marketing has the same boom in terms of concept, but after all some methods were obsolete and some became more interesting or used as the methods of trend, making a product have its boom today or is believedsome considering the method of using people with influence to mention, consume and recommend the consumption of that product by directing consumers or in this case the followers in the association of the product with the person, which would carry the I like, stored or thePublication sharing how statistics for acceptance or reaction of the product among social networks.
conclusion
This method can be considered as usual, since many companies (small businesses) use this method for obtaining public which is called advertising.
I consider that after using social networks and recognized people for the persuasion of a product that, if it can be exhausting for the public, unfortunately the human being spends a lot of time in the networks and follow trends that people create for which I would choosefor looking for new strategies to get to the view of consumers without leaving aside those that are implemented.
Leave feedback