condoms. The benefits that are associated with the use of such protective should also be explained in details. When carrying out a social marketing on the use of latex condoms it is in order to provide the facts about the benefits that come with using the condoms (Attwood & Smith, 2011). For instance telling the youths and the young adults that using latex condoms do not reduce sexual pleasure and its effective use has a 97% protection against contracting sexually transmitted diseases. By being truthful about the facts on the disease control, the youths will be ready to take up the initiative and spread the message across (Lee & Kotler, 2011). But then if the facts argued when trying to...