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In deliberating on a business idea, it becomes essential to contemplate on the strengths and weaknesses of the project. The idea is not to just highlight the strong and the weak areas rather; there is an underlying intention of maximizing on the strengths while at the same time working on the modes of improving on the weak areas. In analyzing the strengths and weaknesses of the pharmaceutical and medical products distribution business, there is highlight of insights that touch on the ethical matters. There is a close connection between the strengths and weakness with the opportunities and threats that are likely to engulf a business. In stating the strengths and weaknesses, there is consideration of key aspects of the firm such as the services of the people. The contemplations of the strengths and the weaknesses of the business take the shape of the nature of the firm in such a way that there is a deliberate avoidance of generalization of issues. Strengths and weaknesses profile For a company specializing in the distribution of pharmaceuticals and medical products, the character of individuals is an essential one, (Snyder, 2016).This element contributes to strength and weakness helms of the business. The strength is in the skills of the people in the involvement of the firm. The right kind of training for the people to be involved provides power, (Brown, Harris, Prendergast & Srivastava, 2015). Many companies get it wrong by engaging inappropriate people regarding the skills suitable for business. Most of the times, the mishaps are much in association with the efforts of making cuts on the spending regarding paying the employees. In a bid to spend little in the
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