Africa, Europe, and the Middle East. Political impact of social media Social media has a significant impact on politics. People are often politically engaged in platforms such as Facebook and Twitter. This is since people can be mobilized easily when creating a political following. Facebook accounts can be used in selling ideas to the public. Politicians can also sell their policies to the masses or create a forum that would help in discussing issues that affect the country (Cogburn, Espinoza-Vasquez 191) During the Obama presidential campaigns for both terms, social media sites significantly helped in in political mobilization of voters. Individual messages that were passed by friends...